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Our Mission: To support today’s youth in fostering purposeful lives by advocating for improved mental health policies and services, encouraging responsible device usage, and connecting communities in real life

brent in france

Our History

In 2023, Travis Scott’s cousin Brent Warnecke unexpectedly passed away. Brent had been more of a brother than a cousin. He was the older brother, the role model, protector, and as Travis grew up and moved away, Brent became the connector. Brent planned trips and events that brought the family together. Brent was generous with his time, energy, and money so that the people around him felt connected to one another. 

Brent was extremely philanthropic, especially when it came to causes involving children. He was also an avid cyclist. In 2024, at a fundraiser for The Brent Warnecke Scholarship Foundation, Travis purchased Brent’s road bike. 

In that moment, Travis found purpose. Travis had been ignoring the basic human need of purpose since his recent mental health diagnosis now exacerbated by great loss. 

Travis knew he wanted to support today’s youth in fostering purposeful lives by advocating for improved mental health policies and services, encouraging responsible device usage, and connecting communities in real life. He also knew he could do this with something as simple as cycling. 

Within months, Travis collaborated with his family to create Cycling On Purpose and honor Brent with the Resliance Ride where Travis would ride Brent’s bike from his home in Washington to Brent’s home in Indiana. 

With your support, Cycling On Purpose will evolve and grow its impact. To preserve its founding purpose and inspiration, Cycling On Purpose established its mission, values, and goals.

Our Values

Generosity: to give resources, time, energy, and  focus to one another - particularly our youngest and most vulnerable who are looking to adults to set examples for how to live with purpose

Curiosity: to always be asking questions and learning more about each other, our world, and our potential in ways that foster improvement and purpose

Accountability: to respect and appreciate ourselves and one another by exercising integrity and responsibility without stigma so that everyone benefits   

Resiliency: to know that failure breeds growth by seeking and expecting challenges so that we are always working toward being our best selves 

Our Goals

Support youth in fostering purposeful lives: educating youth and their families about purpose (what you love+what your skills are+what the world needs)

Drive community change: modeling generosity; sharing real life examples of living with purpose; dismantling negative stigma around seeking and prioritizing mental health services; engaging in real life   

Improve mental health policies and services: advocating for practical and impactful change; partnering with organizations and service providers that prioritize mental health        

Encourage and model responsible device usage: challenging schools and families to limit device use and connect in real life   

Connect communities: hosting in person events while cycling from WA to IN

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